Our Story
Alankruthi is Literally an “Home Grown” brand. Founded before the term “Women Entrepreneur” was mainstream back in 1996 by Roopa Raja on her living room floor with just one box filled with Bangles as her inventory. What started as a basic business with a humble intention to support and provide for her family has now turned into what Alankruthi is today.
We at Alankruthi blindly follow our founder’s footsteps and sincerely believe in curating the best designs made only with the finest materials and sold at an honest price. We are always looking to please our customers and deliver the best purchase experience for them.
Alankruthi also stands firm with supports women empowerment and women entrepreneurship. With an all women partners in our team, we are always looking to help and support women entrepreneurs all over the country through our reseller partnerships.
After establishing ourselves in the wholesale industry and helping thousands of women to become home entrepreneurs, Alankruthi has now ventured into the retail business in order to serve the end consumer directly.
Start Reselling with AK
At AK, we are proud to be India's first Fashion Jewellery Reseller platform with a community of over 5000 resellers. We strive to help our resellers expand their business with absolutely ZERO INVESTMENT from their end.
With helpful features like complete vendor secrecy, one click tracking, easy order placement and various other offers, reselling is now as easy as it can every be.
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